Aligned with the European leading efforts in climate science and multiple initiatives on climate action and sustainability, the project Towards Sustainable Land-use Strategies in the Context of Climate Change and Biodiversity Challenges in Europe (EUROPE-LAND) focuses on the integration of natural and social sciences to identify, develop, test and implement integrated tools to improve the understanding of the factors behind land-use decisions as well as the stakeholders’ awareness and engagement in terms of climate change and biodiversity challenges. EUROPE-LAND expects to go beyond the state-of-the-art and fill in specific gaps associated with integrated indicators for monitoring land use and land cover change, the effects of awareness and behavioural typologies on pathways to more sustainable land use across Europe, and interactive tools to explore land use under different scenarios and with participatory approaches. The project also intends to challenge the dominant narrative through its choice of case studies – particularly comparing Eastern and Western European situations, while also devoting special attention to the role of stakeholders in land-use decisions. EUROPE-LAND integrates 12 EU member states and consists of 7 work packages with tasks associated with assessing land-use behaviour across Europe, investigating the awareness of key land-use related stakeholders about climate change and biodiversity challenges and their willingness to contribute to addressing them, mapping land use and land cover patterns, and constructing integrated assessment modelling approaches. The project will also produce an interactive toolbox designed in a user friendly way, to allow users via the web to experiment with different land-uses, understand hidden connections between them and develop a holistic and systemic way of thinking. Combined with efforts on strategic stakeholder engagement and capacity-building initiatives, the project resources are expected to support sustainable land use and decision making at all levels.

Cultural tourism is changing. The traditional forms still exist – museums, art galleries, landscapes, historical sites, festivals – but both cultural destinations and the tourists are under transformation. Many ‘cultural tourists’ see themselves neither as seeking culture nor as tourists; there is increasing evidence of people seeking to experience culture rather than merely observing it. That is: agri-tourism where visitors want to experience rural life; people wanting to visit the actual venues of TV crime thrillers; culture being explored by those using themed routes in winery regions or via pilgrimage. These trends provide opportunities to both revitalise poorer and rural areas through economic and social development while protecting local cultures and landscapes. The project brings an extension of existing policies and the promotion of new approaches. The project’s aim is to develop a new approach to understanding and addressing cultural tourism and to promote development of disadvantaged areas. Based on an Innovation Tool and digital technology the project identifies layers of data and capitalise on existing practice, explores emerging forms of cultural tourism, identifies opportunities and develop strategies allowing local people to gain local benefit from their precious cultural assets. The project uses case studies across 15 European regions, consolidates definitions of ‘cultural tourism’, engages academics and stakeholders in developing policy proposals in practice and posits means of generalising the lessons via an Innovation Tool to assist policy-makers at all levels as well as practitioners. Positive and negative aspects of cultural tourism exist; a balanced development path needs to be sought. The project will help to identify themes and areas where intervention at local, regional, national and European levels may assist in achieving successful developments, it will help in managing that balance and offering solutions.