Alginor, a Norwegian based SME, aims to develop and commercialise high-quality products from the seaweed Laminaria hyperborea (Lh) through a revolutionary technology – AORTA. There is a scarcity of high-quality seaweed products on today’s market, making it a customer pain point to be able to acquire enough products. State-of-the-art seaweed-industry only utilises about 15% of the harvested raw material and causes massive pollution in the process. Alginor’s increased resource efficiency, from 15% up towards 100%, will greatly increase the number of products for sale and eradicate emissions. Alginor’s 100% utilisation strategy creates a product portfolio of 12 products, well above state-of-the-art’s average of 1-2 products. Our products will be of equal or higher quality than existing products, and letters of intent have already been signed with several big customers. In Norway there is an increasing concern for the environmental impact caused by emissions from the seaweed-industry which has led to some limitations on emissions. Alginor’s new technology will have none of these emissions and therefore no limitations on production. Europe has the largest standing biomass of Lh of approximately 100 million tonnes. State-of-the-art only harvests around 150,000 tonnes of Lh due to the emission regulations, while there is a standing biomass of minimum 1.5 million tonnes open for harvesting each year; i.e. Alginor will be able to massively increase production. The expected impact for the targeted users will be a monumental increase in the availability of pure and high-quality seaweed-products without toxic chemicals. Alginor will create a greener and more profitable value chain that will disrupt Europe’s seaweed industry and potentially cause stricter regulations. Within 3 years after project launch Alginor estimates an annual turnover of €16,5 million and more than 165 employments with a ROCE of 37,6%. Project duration: 18 months.