<< Background >>The traditional activities of fishing, marine farming and agriculture are strong images of the the territories' identity. Consumer demand for local, environmentally friendly and healthy products is growing. However, collaboration between the agricultural and maritime sectors is weak. Local policies and actions to promote local products very rarely, if ever, deal with land and sea products together, even though there are a number of common problems: an increase in the average age of professionals, sectors not very attractive to young people, difficulties in accessing the market, under-appreciation of products, lack of managerial, marketing and communication skills, etc. LandSea was developed from the shared observation of a lack of capacity of the territories and their actors to promote traditional activities of the land and sea. Indeed, the promotion of the agricultural sector (activities, products) and the maritime sector (fishing and breeding) is separately approached. It is a question of learning to renew the links and decompartmentalise the interventions of the actors of the territory. In all the territories covered by the project, initiatives have been carried out to promote only local rural products, but the producers have only benefited from communication support and not from capacity building. This lack of skills has been identified as a factor of weak local initiatives and higher value-added activities. Faced with the increasing ageing of local fisheries and aquaculture actors and the low attractiveness of these jobs, particularly for young people, it is necessary to strengthen their capacities and the ones of actors in the land and sea sectors in order to encourage innovation and the creation of new income-generating activities.The LandSea project responds to unmet needs in the project territories in terms of capacity building for actors, particularly in terms of promotion and involvement in the territories. The need to add value to products is the same for both land and sea. These two sectors have common elements to enhance such as short circuits, enhancement of know-how, local production, etc. and often encounter the same problems, in particular pollution, the drop in productivity, the ageing of the profession, etc. LandSea addresses the needs of different target groups a) future mentors: adults and organisations in the green and blue economy through training programmes capable of strengthening the entrepreneurial spirit of young people, local developers, project leaders, farmers, breeders, fishermen, and developing new joint entrepreneurial initiatives in their territory; b) adult workers linked to the rural and maritime economy (including those directly involved in agricultural and fisheries production) wishing to train to develop their entrepreneurial skills, but also young adults belonging to marginalised/underrepresented groups for better social and economic inclusion, through entrepreneurship and self-employment in the green and blue economy sector. c) other VET actors and the maritime and agricultural sector to improve the professionalisation of workers and to move towards qualitative exploitation through complementary activities with high added value.<< Objectives >>The project aims to provide free online access to innovative training contents to strengthen the capacities and skills of local actors (and training centres) wishing to jointly valorise land and sea products so that they can become mentors, local ambassadors or resource persons of the local heritage of these local products. The aim is also to raise awareness of the need for joint promotion and the opportunities that this can bring to the project territories (Bulgaria, Cyprus, Spain, France, Greece, Italy) and even more so throughout Europe.The development of entrepreneurship, possibly collective, is presented as a solution allowing income-generating activities and a dynamic of the territory because it responds to a growing demand from consumers. The impacts of the project will be the following:Among the target groups:- Improved accessibility to training resources (contents, methodologies, etc.) on the green and blue economy and local development dynamics, - Increasing professional skills and knowledge in the areas of the blue and green economy, entrepreneurship and sustainable local development approaches,- The improvement of learning methods through innovative training materials;- The promotion of the cultural diversity of the European Union as the guide will promote 7 discovery tours of the partner countries;- Improving competitiveness and entrepreneurship, employability in these regions and living conditions- Reducing the unemployment rate among young people- Stimulation of the green and blue economy in the project territories and in other coastal regions of the Mediterranean basin (Southern shore, Black Sea)At local, regional and national level:- professionalisation of the agricultural and maritime sectors, taking into account these two dimensions in the Mediterranean and Black Sea: Bulgaria, Cyprus, Spain, France, Greece and Italy- technological development and improvement of competitiveness through the promotion of new local, regional and/or national projects jointly or on societal, environmental and economic issues of the green and blue economy sectors.thus allowing :- the appropriation of local development approaches, particularly in favour of employment,- the strengthening of local economies in rural and maritime regions through a joint approach to traditional land and sea-based activities, particularly where unemployment is high- the development of the common maritime, rural and agricultural heritage- the initiation of a sustainable local development approach and a better management of local resources, At European and/or international level: - Improvement of knowledge in the use of ICT for professionals in the project sectors at European and/or international level- Professionalization of the sectors at European and/or international level- Promotion of diversification of activities and preservation of local resources- Raising awareness at European and international level on the need for a common and cross-sectoral approach in the green and blue economy sectorsMoreover, the methods and activities developed can be transferred to other territorial contexts that lend themselves to transnational, intercultural cooperation and a participatory approach to solving common problems of territories linked to the rural and maritime world.<< Implementation >>The activities to be implemented will be the following: R1 - LandSea training contents on the joint valorisation of land-sea productsR1A1 - Construction of a skills grid and a training curriculum based on the needs analysis and the results of the Local Stakeholder Committee (LSC) meetingsR1A2 - Development of training contents according to the expertise of each partner, in particular on the green and blue economy, sustainable development, circular economy, environmental issues; entrepreneurship (procedures and management); sustainable marketing (communication, tools); available funds and financing; cooperation and territorial dynamics (local animation), short circuits, diversification of activities, tourism, etc. R1A3 - Development of self-assessment quizzes so that each learner knows which module to focus onR1A4 - Translation into all languages for increased availability of the training in 6 languages (EN, FR, BG, GR, IT, ES)C1 - A 3-day training workshop will take place in Bulgaria for 14 adults, future mentors, based on the contents of R1 in order to become local facilitators, capable of initiating the joint land-sea valorisation process in their territory. This training activity will allow to evaluate and give qualitative feedback on the contents developed.R1A5 - Revision of contents following C1.R2 - LandSea methodological guideR2A1 - Elaboration of the LandSea guide giving a methodology for prefiguring the LandSea discovery circuit, the guide will allow to be able to autonomously: identify the local products and land-sea know-how, as well as the heritage likely to be highlighted, define and set up the modalities of circuits adapted to the territory, conceive circuits in a participative way and finally materialize and animate the discovery circuit. R2A2 - LandSea pilot action via the collection of the characteristics of each territory with the CLPPs, the organisation of a pilot participative workshop in each territory with at least 5 participants per partner which will lead to the prefiguration of a land-sea pilot circuit (i.e. 7 circuits in total for the project)R2A3 - Finalisation of the methodological guide according to the feedback from the participants in the pilot action and with the finalised pilot circuits as illustration. R3 - LandSea e-learning platformR3A1 - Design and development of the platform - Collective choice of the platform on the proposal of the coordinatorR3A2 - Transformation of the questionnaire into a self-test of online skills assessment so that autonomous learners on the online platform know which modules to focus on. R3A3 - Digitalisation of the training content to become a free online learning pathway - the training contents will be transformed to become accessible and playful, pedagogical work will be done on the existing contents as well as illustrationR3A4 - Transformation of the LandSea guide into an e-book in order to have access to each step of the methodology in an interactive way R3A5 - Construction of a virtual library: all the resources used by the project partners will be available to the learnersR3A6 - Valorisation of competences - the competences acquired through the training will give access to a certificate of participation and to competence badges. R3A7 - Revision of the platform according to the feedback of the pilot action for finalisation<< Results >>The expected results of the project are :- The availability of relevant training contents allowing to train in the valorisation of land-sea products on one's own territory in direct link with local productions for the elaboration of sustainable commercial strategies with higher added value; - This training will allow to train directly and collectively via a transnational workshop of 14 mentors in Bulgaria and will thus allow to install collective dynamics favourable to the emergence of a European citizenship based on the reciprocal knowledge of the heritage of the agricultural and maritime world of the partner countries.- The availability of a methodological guide for the joint promotion of local products from the land and from the sea, particularly through the organisation of tours and the diversification of activities via tourism. Experiments in tourism diversification will be carried out within the framework of the project: - 7 prefigured discovery tours - Participation and practical training (methodology) enabling 35 local participants to familiarise themselves with the methodology in order to reproduce it or to enhance their production towards tourism or heritage enhancement actors. - This methodological guide is based on a participatory approach and will allow the actors who appropriate it to highlight the assets of their territory and to open up to any actor interested in joining the initiative.- Free access to the previous results by digitising the LandSea training content and by transforming the LandSea methodological guide into an Ebook via a fun and practical learning platform, allowing independent training while being able to value the skills acquired via badges. - This online platform will make it possible to enhance the value of the project's results, to encourage their appropriation by a larger number of target groups and to strengthen the promotion of the added value of the activity of agricultural and maritime actors in the territory. - This platform provides access to lifelong learning. The results of the project will be available in all the languages of the partnership and in English in order to be accessible to as many people as possible. - It will allow farmers, fishermen and other economic actors in the EU and the Mediterranean basin (both in the South and in the North) to be introduced to a new way of valorising and diversifying local land-sea productions that generate new sources of income. Vocations and professional projects could be created among young people and adults (unemployed, looking for a new professional project) that would enhance the identity of their territory. All this work will help to strengthen the spirit of enterprise, and will generate new initiatives in the green and blue economy sector in a logic of sustainable development.